Get a huge online list with this tactic!
Doing business online? If you’re in online commerce you know that you need to build a list. It’s a critical part of marketing your business. If people have found you and signed up for your free offer you know they are at least somewhat interested in what you have to offer. These are the prospects you need to keep yourself in front of to sell your products.
Co-registration list building in a useful tactic being used by savvy online marketers. For good reason: It can help you build your list quickly with targeted leads. An example would be for a vendor of pet products. They could contact other similar businesses (pet health items, pet food, pet cleaning products, etc.) and these vendors would each join together to make offers.
All members would be involved in a site where you would each do free offers, newsletter sign-ups, etc. All the members would offer similar type products and the audience your targeting would be the same! Getting started takes a bit of up-front work. When you contact your co-vendors, be clear about how it could benefit their business. Also, make it known what is expected of participants.
The primary request is that they make a special offer to the visitors of the co-vendor site. A visitor may sign up for all offers, or just one. It doesn’t matter, because all participants would get a chance to peddle their wares to this member. First, you need a co-vendor webpage. A simple way is to have one person responsible for being webmaster and each member would contribute the script for their own autoresponder or just a way to collect the leads.
For instance you could set up a form on the site for the member if they don’t have an autoresponder. Each vendor would be responsible for sending out their own freebie offer, newsletter, etc.
Weekly (or what you set up with other members) all members email their list of new leads that came in that week for their particular offer. These leads are compiled into a members-only prospect list and distributed to the group. For example, if you each received 45 new sign-ups that week and the group has 6 members, the list would have a total of 270 new leads.
You could also send a co-vendor mailing once a month to each lead on the list. All vendors would have “ad space” in the mailing and you could provide a couple of good articles in the mailer. Working with vendors who participate and do their part will help you all build a big, targeted list pretty quickly!