Market and Investment

Whatever you call it, direct sales ultimately rests in the ability to get a product to another for money. It’s pretty simple. It isn’t wrong or illegal or even unpleasant, but some reps who work in direct sales just cannot seem to get past the idea that they are just thatin a sales position. They may not want to call themselves a direct sales representative. The industry often uses the term “consultant” or some other non-sales title.

However, any mental block a person may have regarding sales can change rather quickly. When the sales and re-orders pour in, the term “sales” may become less scary and even enjoyable to anyone who may have been uneasy with the title. A party with $500.00 in sales can leave a rep driving home with a smile on her face. A $75.00 sales re-order will elicit a sincere happiness in her chosen profession.

It doesn’t take much to get past the off-putting image a new rep may have had of sales. It just takes a few solid sales and the ability to get more. The profit can also be quite impressive. The figures can start adding up allowing for a rep to proudly assert “I’m a direct sales professional and it’s a great job!” It can be a sensational feeling when you finally understand the power of this career.

So if it’s that easy, why do so many fail? What’s so difficult? It’s not usually hard at the beginning when it’s new and fun and your friends and family are your best customers. But what about when you need to find more customers and bookings? What happens when your prospects dry up and you need to find new ones? It’s important to keep it going past the initial point of fun in order to actually be successful and this seems to be the sticking point for most.

This is where fear strikes. If you’re afraid to ask for the sale or to ask for referrals, you’ll probably head home with a huge question mark looming over your head: How will you make this business work? The fear takes over and this is what leads to dropping out and shelving the idea.

Find some successful direct sellers. Read about them, find out how they made it work. You’ll notice some traits you share with them. Some you’ll find you’re much like while others will do things differently from how you see it.

Finding your system that works takes trial and error and hours of frustration and disappointment. But when you do find the “magic” that works for you, those hours are forgotten and the glow of possibilities takes over!