5 Biz Domain Name Mistakes To Avoid
Choosing a great biz domain name for your website is an important task. There are some common domain name mistakes that you need to consider when selecting a name. This process is essential, no matter how long it takes. It is difficult to change a domain name so get it right the first time.
Your biz domain name has many purposes. You want it to be congruent with your brand. You want a name that you can get to the top of the search engine results. And you want to generate maximum web traffic.
Try to create a long list of potential biz domain names. Brainstorm with other people and get input from as many sources as possible. Now use GoDaddy to see which domain names on your list are already taken. This part can be frustrating because many of your top domain names will already be taken. Short and common names are especially difficult to find.
Go through your list of available biz domain names, and see which ones contain the following 5 common domain name mistakes. Eliminate them from your list.
1. Picking a name that is difficult to spell or say. When you tell someone your domain name, there should be no ambiguity in how to spell it, and they should be able to remember it easily.
2. Not registering variations of the domain name such as plural and hyphenated versions. If you don’t, your competitors will and they will steal some of your traffic. Domain names are inexpensive, don’t skimp here!
3. Choosing a biz domain name that doesn’t end in .com. If the .com extension is not available, go back to your list and pick a different name. Don’t settle for second tier extensions like .info, associated with hackers and spammers, .bz, .net, .ws, etc.
4. Not using your main key term in your domain. You’ll get a higher relevance score from the search engines if your main key term is in your domain name. Higher relevance means more traffic.
5. Not owning your name. In addition to any other domain names you purchase, make sure to get your name in the form FirstLast.com. Even if you don’t need it right away, it’s better to get it before someone else does.
Your biz domain name is a very important aspect of your online success. Avoiding these 5 domain name mistakes is well worth the time you will spend to choose the right name.
Bonus Tip: After getting your business domain name, you’ll want to generate massive traffic to your new website.